psychomedia

Targeted social mapping

Social mapping or community mapping is a great way of visualising your target audience

It is kind of like standing above all of the networks you need to communicate with and seeing where all the pieces fit, where the connections can take place and how each of the communities can be harnessed.

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Blog authoring

Why we should author your blog for you!

Blogging is an art, it takes time and practice and an understanding of what people want to read. It is not enough to simply promote your products or talk about what you had for lunch, a blog needs to be at the forefront of your business.

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Monitoring online Buzz

When you write a great piece of content or come up with a really creative idea, how do you know it works?

Well, you can search for the title of the piece in google, twitter, YouTube and a 100+ other networks or you can utilise some of the excellent tools out there to help you see and hear what people are saying about your brand, idea, products and business automatically.

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Viral Content Creation

So what exactly is the difference between Viral Marketing and Linkbait;

Seth Godin – Viral marketing is an idea that spreads–and an idea that while it is spreading actually helps market your business or cause.

SEJ – “Linkbait focuses on creating unique, useful and provocative content that people respond to by linking to it and sharing with others.”

So if you think of linkbait as the worm and viral marketing as the dicussions people have about your superb fish supper

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